THIS IS NOT A GLITCH

THIS IS NOT A GLITCH

Dear visitor, we’re not open today.

Black Friday sometimes feels like a war for who can be the cheapest, a race to catch the attention of people to buy things they don’t even need. So we’re closed today and instead, we ask that those who visit our store think about how you want to spend this day, whether you are buying because you need stuff, which is cool - we can’t argue with that - or you are buying because its cheap, which is not so cool. And let’s build a culture that encourages people to buy things they need, and that last rather than one that encourages a culture of throwaways.

We’ll be back tomorrow selling bottles to people who need bottles. If you’re here for the first time, sign up to our newsletter to stay in the OB loop.

Ocean Bottle Store

Impact

Putting a Value on plastic waste

22 million kgs of plastic enter our oceans every day.

By 2050 there will be more plastic by weight than fish in our oceans and the rate of plastic going into our oceans is only increasing. 

Yet up to 80% of the world's ocean plastic comes from a lack of waste management infrastructure in coastal communities around the world. 

We need to create a long-term network of recycling infrastructure to ensure plastic is collected before it enters our oceans in the first place. 

The world needs to drastically reduce it's plastic production and we need to reduce our single-use plastic. Beach cleanups are helping to save our seas but we believe that to truly have an impact right now on the crisis we need to stop plastic before it hits our oceans, to put a value on collecting that plastic and then connect as many people to this solution as possible.

With the sale of every bottle we fund collection of 11.4kg of plastic, equivalent to 1000 plastic bottles and invest in people-powered waste management. 

Plastic waste is collected by locals in coastal communities who can exchange plastic waste for money, healthcare, tech products, school tuition and micro-finance at their local Plastic Bank. 

Ocean Plastic reusable water bottle stainless steel water bottle

A lasting solution with Plastic Bank

We partner with Plastic Bank who are globally recognized as one of the most innovative solutions to stopping ocean plastic and are using IBM blockchain to underpin the transparency of their plastic collection network. Together we put a value on plastic waste and at the same time support local jobs. We’re enabling people living in coastal areas to make a higher wage from collecting plastic – by giving up to 3x the market rate and enabling collectors to exchange plastic for money, healthcare, school tuition, tech products and even access access to micro-finance.

No Bullshit Sustainability

Many businesses donate a vague percentage of profit to causes or tack on corporate responsibility as an added layer. This is the reason for our companies existence and we believe in a defined impact per product, for the sale of every bottle, we contribute directly to Plastic Bank who ensure 11.368kg of plastic, equivalent of over 1000 plastic bottles will always be collected. You can read more about this here. The map below indicates all of our plastic collection points across Indonesia and Haiti.

2025 goal

Since launching in January 2019 we have funded collection of equivalent to 30 million plastic bottles so we're on track but we need your help. By 2025 we aim to collect 80million kgs of plastic which is equivalent to 7 billion plastic bottles stopping them from ever entering our oceans. 

 

Our pledge to fund the collection of 7 billion bottles by 2025 

 

So join us, our oceans need all of us. 

Message in a bottle.

Message in a bottle.

Message in a bottle.

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